Semblance Boutique is a women’s clothing store located in Wolflin Square in Amarillo, Texas. It started with the premise of offering a modern and simplistic shopping experience unique to the Panhandle area. We carry styles and lines that you can’t find anywhere else in the area – and have carefully curated our entire collection. You can shop our entire collection in our store in Wolflin Square, or select items online here.
***Update – We closed our storefront in Wolflin Square in May of 2015 and will be reopening our new store front in the summer of 2015 in Amarillo. In the meantime, you can shop online or send an email to firstname.lastname@example.org to schedule a private trunk show.
I grew up in the Panhandle and moved to Austin at a young age. Years later after I met my husband who lived in Amarillo, I decided to move back to West Texas. I packed up my life (the majority of that being my closet) and moved here in May of 2012. Through my trips here and numerous shopping excursions that left me empty handed, the concept of Semblance got my wheels turning. I wanted to open a place that was modern and feminine, with clothing that you could wear to go on a date, or while spending the day with friends. I wanted a spot that featured curated selections of clothing and jewelry, with a limited selection. After much thought and support from my family and friends, I opened Semblance in October of 2012. Two years later, the store is just what I hoped it would be – my little shop with my favorite clothing, jewelry, and gift items. A little bit has changed since we first opened – our paper section has expanded greatly, our shop dog Dexter isn’t in the shop as often (he’s not a fan of our sweet mailman), and you can now shop online.
I am the voice behind the Semblance blog (with the exception of our wonderful contributors), and hope this little piece of our store helps you find inspiration for your day. Stop in and visit me at the store sometime – and if you have any questions, ideas, comments, or just want to say hi you can always contact me at email@example.com!